PRESS RELEASE

LAS VEGAS – September 12, 2007 – In a first-of-its-kind collaboration, Hooters Casino Hotel and Universal Studios Home Entertainment are inviting comedy fans to celebrate “National Knocked Up Night” on September 25th, the official DVD release date of the hilarious comedy hit Knocked Up and the unofficial excuse to celebrate in ways left strictly to the imagination.

On September 25th, in a salute to the year’s most anticipated comedy DVD release, Hooters Casino Hotel will offer an array of specially created Knocked Up merchandise and promotional prizes to guests. The first 100 hand-paid jackpot winners will win a FREE Knocked Up 2-Disc Collector’s Edition DVD featuring hilarious deleted scenes, outtakes, gag reels, video diaries from director Judd Apatow, “screen tests” of actors who were fired before Seth Rogen was hired, and much, much more.

Additional offerings for guests will include uproarious Knocked Up-branded merchandise including limited-edition dartboard games, over-the-top party favors and more. Hooters guests will also enjoy a special signature cocktail called “The Knocked Up Martini,” that will be served at Pete & Shorty’s, Hooters Restaurant and the Lobby Bar for only $6.95.

The first 100 people that sign up for an Owl Rewards Club card also will receive a FREE Knocked Up T-shirt. Owl Rewards Club is free and easy to join, members must be 21 years of age or older. For more information on Owl Rewards Club, call 800-235-5987, visit www.hooterscasinohotel.com or just stop by Owl Rewards Club Concierge Services on property.

In addition, starting September 17th, visitors to www.knockedupmovie.com/sweeps can enter the “Have a ‘Knocked Up’ Getaway” sweepstakes for one lucky winner and a guest to win a grand prize, three-day, two-night stay at the Hooters Casino Hotel including airfare for two, dinner at Dan Marino’s Fine Food & Spirits, tickets to see comedian Bobby Slayton, $200 spending money and an array of additional Knocked Up merchandise. The deadline to enter is October 1, 2007 . Additional prizing will include products provided by Kaboom Energy Juices and Rudeman Hair.

Sweepstakes are sponsored and executed by Universal Studios Home Entertainment. All entries and inquiries must go through www.knockedupmovie.com/sweeps.

Knocked Up - The Summer’s Biggest Comedy Hit is Even Funnier on DVD

From Judd Apatow, the writer and director of “The 40-Year-Old Virgin,” comes the hilarious and unforgettable must-see comedy hit. Ben and Alison’s story was supposed to be over after one night but unexpected consequences bring them together in a wildly funny series of events Rolling Stone calls, “hilarious in ways you have to see to believe.” Starring Katherine Heigl, Seth Rogen, Paul Rudd, Leslie Mann and Jonah Hill, Knocked Up arrives on DVD in Unrated and Rated versions as well as in an Unrated 2-Disc Collector’s Edition on September 25, 2007.