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NYCC 09: Marvel To Sell Digital Comics Through iTunes
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Tom Cheredar   |  
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Geeks of Doom Invade New York Comic Con 2009

Marvel Entertainment will begin selling digital “In-Motion” comic books through iTunes, it was announced yesterday at the Digital Media panel at New York Comic Con.

The company is working with Neal Adams and Continuity Studios to create a new form of digital comics for iTunes dubbed motion comics, which feature panels that animate scenes and add spoken dialog from voice actors. No exact price point was discussed, however, it was mentioned that multiple prices could happen depending on the content.

The Comic Con panel offered a preview of an Astonishing X-Men motion comic based on the recent Joss Whedon run, with more original content planned in the future, according to Brian Michael Bendis. Bendis, along with frequent collaborator Alex Maleev, will do a new Spider-Woman motion comic starting in February, which will be the first in-continuity title produced specifically for the new digital medium.

“We’re looking at it as a completely new project.” said Maleev about the new Spider-Woman ongoing. “Motion comics,” he added, “require a much different process when compared to print.”

Those in the panel also explained their stance on the need for a new digital model of storytelling to satisfy the changing scope of media to new technologies.

“With [any] new medium comes a new storytelling language,” said Bendis. “It’s more than just taking the images and moving them around the screen. There’s a new storytelling language that’s emerging every time we work on it and we’re really excited for where that takes us.”

Print versions of the book will be published following the digital release on either iTunes or marvel.com, but they may be added to more digital venues in the future, according to Marvel Editor-in-Chief Joe Quesada.

Marvel panelists said they would like to release more of their library in motion comic formats to add a new dynamic to the stories.

“Sure you’ve seen the origin of Fantastic Four in the movies and in cartoons, but we’re giving it to you with Jack Kirby’s art, come to life,” said Quesada. “That to me, ultimately, is the coolest part of this.

“I’m not saying that we’re there yet but, those are the possibilities,” Quesada said.

32 Comments »

  1. […] Cool. […]

    Pingback by Eric Ragle — February 9, 2009 @ 3:14 pm

  2. […] Read | Permalink | Email this | Comments […]

    Pingback by Think Secret — February 10, 2009 @ 10:32 am

  3. […] Apparently Marvel Entertainment will begin selling digital comics through iTunes soon. My first question is if they will also be interactive? “With [any] new medium comes a new storytelling language,” said Bendis. “It’s more than just taking the images and moving them around the screen. There’s a new storytelling language that’s emerging every time we work on it and we’re really excited for where that takes us.” […]

    Pingback by Immersive Story — February 10, 2009 @ 10:37 am

  4. this is cool and all and has a lot of promise however i for one would just like them to get their online digital comics archive up to date.

    Comment by Mark Eckenrode — February 10, 2009 @ 11:11 am

  5. […] iTunes gets digital Marvel comics. […]

    Pingback by Technologizer — February 10, 2009 @ 12:23 pm

  6. I’m looking forward to this – big fan of marvel comics and iTunes – sounds like a match made in heaven for me!

    Comment by AndyW — February 10, 2009 @ 2:57 pm

  7. Warning, snark follows.

    Did anyone point out that this was basically the product pitched in the movie Big? Or that it’s been technically possible since 1987 when the Mac II came out? (Longer than that if you could suffer a 16-color palette instead of 256 colors.) For web delivery, it’s been possible since 1995 or whenever Macromedia Director released its web player (not to mention FutureSplash/Flash).

    So what I wonder is, what’s changed in the world to make Marvel think that they can make this sort of product successful now? Maybe in two years they’ll come back and do them as “virtual reality,” because that’s the wave of the future.

    Comment by Andrew Duthie — February 10, 2009 @ 3:45 pm

  8. […] Marv­el an­n­o­un­c­ed p­lan­s t­o­ sell dig­it­al­ “in m­o­t­io­n” co­m­ic b­o… via iTun­e­s­, akin­ to­ what Warn­e­r Bro­s­ […]

    Pingback by CloneMovie.com — February 10, 2009 @ 4:04 pm

  9. […] Read | Permalink | Email this | Comments […]

    Pingback by Unlock iFone — February 10, 2009 @ 4:26 pm

  10. i think the voice acting will be a mistake
    could do without it

    Comment by sadisticopiate — February 10, 2009 @ 9:08 pm

  11. […] is a little piece of news came out of Comic Con that I totally missed – Marvel announced that they will sell Motion Comics in iTunes soon.  Motion Comics are digital comics with few […]

    Pingback by Harry Podder and the Big Apple — February 10, 2009 @ 10:28 pm

  12. […] Fuente: geeksofdoom.com […]

    Pingback by RobertDice.com — February 11, 2009 @ 3:11 am

  13. […] Entertainment venderá cómics digitales “animados” a través de iTunes, tal y como anunció la compañía ayer en la feria Comic Con de Nueva York. En Marvel están trabajando con Neal Adams y Continuity […]

    Pingback by muymac.com — February 11, 2009 @ 4:45 am

  14. […] Read | Permalink | Email this | Comments […]

    Pingback by The High Channel — February 11, 2009 @ 4:55 am

  15. […] | Geeksofdoom Comparte este […]

    Pingback by Appleismo — February 11, 2009 @ 5:39 am

  16. […] be releasing "in-motion" comics that will be sold on Apple’s iTunes. According to Geeks of Doom, the comics will "feature panels that animate scenes and add spoken dialog from voice […]

    Pingback by Gamer IQ — February 11, 2009 @ 9:17 am

  17. […] to sell “motion comics” through iTunes: The comic book king wants tojumpstart digital comics with interative […]

    Pingback by VentureBeat — February 11, 2009 @ 12:11 pm

  18. […] : Geeks of Doom lien trackback | ajoutez un commentaire  # lien permanent vers cette note catégories : BD, […]

    Pingback by heaven — February 11, 2009 @ 12:15 pm

  19. […] to sell “motion comics” through iTunes: The comic book king wants tojumpstart digital comics with interative […]

    Pingback by All about MICROSOFT — February 11, 2009 @ 12:20 pm

  20. […] a “real entertainment channel.” That seems part-and-parcel of a mentality that thinks a lame animated version of comics that were published years ago is a smart response to online comics sharing and to the […]

    Pingback by VentureBeat — February 11, 2009 @ 3:09 pm

  21. […] Fuente de la noticia […]

    Pingback by erDiache.Com — February 11, 2009 @ 5:33 pm

  22. […] Itunes arbeiten Neal Adams und die Continuity Studios. Es ist ein Medium irgendwo zwischen Comics und Zeichenfilm. […]

    Pingback by T e c Z i l l a — February 11, 2009 @ 5:45 pm

  23. […] many moons ago, I used to be an avid comic book collector. It looks like Marvel is looking to revolutionize the comics industry by selling them on […]

    Pingback by Eric Garofalo — February 11, 2009 @ 6:29 pm

  24. Obviously they are capitalizing on the success of the Watchmen motion comics, available on iTunes. I liked what they did with Watchmen but unless its priced cheap I dunno if I would bother buying any others. I use to collect comics but the new artists and stories suck. I don’t like the direction many of my past favorite books went.

    Comment by Pytheus — February 11, 2009 @ 10:24 pm

  25. […] NYCC 09: Marvel To Sell Digital Comics Through iTunes […]

    Pingback by Pc Budget Mart — February 11, 2009 @ 10:27 pm

  26. […] [Via Geeks of Doom] […]

    Pingback by iPhone 3G Tricks — February 12, 2009 @ 5:00 am

  27. I predict this will bomb, and after it does, Marvel will say there’s no demand for on-line delivery of comics.

    Comment by Kenny — February 12, 2009 @ 11:29 am

  28. […] Vía Tags: Marketing Digital / Marvel comics / Motion graphics / Streaming […]

    Pingback by Revolución Tecnológica!! — February 13, 2009 @ 3:14 pm

  29. […] been, but it can be done. Art in Sequence looks at the potential of digital works and Marvel does iTunes. I would be quite happy to be wrong but I’m thinking it better be something a little more […]

    Pingback by ArtPatient.com — February 14, 2009 @ 9:01 am

  30. “Motion Comics” aren’t comics — they’re badly animated cartoons with weak old-time radio-play voiceovers.

    Comment by (required) — February 16, 2009 @ 2:43 pm

  31. Re: Andrew Druthie

    “So what I wonder is, what’s changed in the world to make Marvel think that they can make this sort of product successful now? ”

    Simply: bandwidth. You couldn’t get people interested in downloading over 28k or less. Even 56k was a struggle for large graphics. I once bought a digital comic years ago, but it was too expensive and too disappointing to buy another. There’s also the sense of collecting. You can’t really collect digital comics. And even now the price point on digital versions versus hard copy ought to be cheaper, since the user is providing the delivery and storage, but they aren’t. Which is stupid. More people will be willing to take a risk on a digital comic if it were cheaper.

    Comment by Robin — March 19, 2009 @ 12:34 pm

  32. […] age of Internet journalism but this is an exception. When Marvel announced they would be creating motion comics sold via iTunes, I was reporting for Geeks of Doom at the 2009 New York Comic-Con. During the panel I looked around […]

    Pingback by Tom Cheredar — May 28, 2010 @ 12:31 pm

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