Fans will find special “Find the Force” logos scattered around. Using the Star Wars app they can then scan those “Find the Force” graphics, which will unlock characters from the highly anticipated Star Wars: The Last Jedi and digital rewards.
Continue below to get all the details, including info on a related sweepstakes, and to watch a video.
FORCE FRIDAY II
MARK YOUR CALENDARS FOR THE NEXT GLOBAL EVENT…
Force Friday II arrives September 1, 2017. The first chance for fans worldwide to take home new products inspired by Star Wars: The Last Jedi.
FIND THE FORCE
To celebrate Force Friday II, fans can reveal new and favorite characters from Star Wars: The Last Jedi in augmented reality, and help the Resistance find information about key personnel:
Starting September 1, look for Star Wars graphics with the “Find The Force” logo at participating retail locations and websites. Click here for full list.
Scan these graphics using the “Find The Force” feature to reveal AR character experiences.
A data chip will be unlocked each time a new AR character experience is revealed. Unlock digital rewards as you collect more data chips!
Each graphic reveals a different AR character experience every day from September 1-3.
Share a photo or video of an AR character on Twitter or Instagram with the hashtags #FindTheForce and #Sweepstakes for a chance to win the ultimate Star Wars experience:
A trip to the Star Wars: The Last Jedi world premiere
A private tour of Lucasfilm in San Francisco
Plus other prizes!
NO PURCHASE NECESSARY. Enter sweepstakes between August 31, 2017 at 7:00 a.m. Pacific Time (“PT”)/3:00 p.m. British Summer Time (“BST”) and September 4, 2017 at 2:59 a.m. PT/10:59 a.m. BST. Open to legal residents in 50 U.S. + D.C., Canada (excluding Quebec), Australia, United Kingdom, Republic of Ireland, France, South Korea and Chile who are 18+ or the age of majority in their place of residence, whichever is older. Limit 15 entries per person. There is 1 Grand Prize available to be won (ARV: US $4,500). GRAND PRIZE WINNER MUST TRAVEL TO LOS ANGELES, CALIFORNIA, USA ON OR ABOUT DECEMBER 12, 2017. See Official Rules for full details on how to enter, additional eligibility requirements, prize descriptions and limitations. Void where prohibited.
If interested, head to the Find the Force page for a scannable graphic to test things out with.
Click right here to find much more on Star Wars: The Last Jedi.
Also included below is a video of a Force Friday message from General Leia Organa.