Last week Jeff Bridgesteased the return of his character from The Big Lebowski, The Dude. Some folks likely got their hopes up that it was for a sequel, though all signs pointed to it being for some kind of Super Bowl commercial.
Unfortunately for those who got their hopes up, it is indeed for a commercial. Instead of waiting for this Sunday, the ad has been shared online early. But the good news is that this is all for a good cause. You can find more information and watch the video below.
Bridges appears in the commercial with Sarah Jessica Parker, who reprises her role as Carrie Bradshaw from Sex and the City, as the two order an unexpected beverage.
The ad is for Stella Artois but also to promote their partnership with Water.org, which was co-founded by Matt Damon and Gary White. Through their partnership buying a bottle of Stella equals a month of clean drinking water for someone who needs it, while purchasing a chalice equals five years of water.
Here’s more info:
LET’S CHANGE 3.5 MILLION LIVES BY 2020
Stella Artois is proud to partner with Sarah Jessica Parker and Jeff Bridges to bring back their iconic characters for a good cause. Both are changing up their usual drinks of choice for a Stella Artois to help provide water access to people in need.
Since joining forces with Water.org in 2015, Stella Artois has helped provide access to clean water for more than 1.7 million people in the developing world. With every purchase of a Stella Artois or a Limited-Edition Chalice, you can help transform lives around the world. This creates a ripple effect: with access to clean water, women can care for their families, families can earn an income and pursue their dreams. That’s what we call Pouring It Forward.
CHANGE UP THE USUAL. DO GOOD.
844 MILLION PEOPLE LACK ACCESS TO CLEAN WATER
We partnered with Water.org to help change this.
With your support, since 2015, we’ve helped change the lives of more than 1.7 million people with access to clean water. And there’s so much more we can do. Our goal is to provide access to safe water to 3.5 million people in the developing world by 2020 through our partnership.
Every purchase of a Limited-Edition Chalice or Stella Artois in the US will help provide clean water for someone in the developing world.*
If you happen to like Stella Artois and want to do some good, you can find more info over at the official website.