Bring It On: In It To Win It
Directed by Steve Rash
Starring Ashley Benson, Cassie Scerbo, Jennifer Tisdale, Michael Copon
Universal Studios Home Entertainment
Available Dec. 18, 2007
To be honest, at first, I only took this assignment as a goof. I just thought I’d write a couple of silly things, maybe get a plug in, and then I’d be off into the night like a drunken phantom. That was my plan anyway. I mean, it’s a cheerleading movie, right? Keep in mind, that I am a man in his thirties who was asked in all seriousness to write about a movie that is almost exclusively targeted at young girls between the ages of nine and fourteen years old. Then it occurred to me that the things I thought were interesting even in my twenties (like that episode of 90210 when Donna shows up at a clothing factory in a belly shirt and high heels only to discover that she has wandered into a sweatshop full of underpaid immigrants) may fall right into the realm of the very same demographic. In other words, I was probably asked to do this because I may be the only man on the GoD staff who gets it.
The direct-to-DVD In It To Win It is the fourth installment of the Bring It On series. Though, unlike the Eliza Dushku id-fest that made the original such a wonderfully cheap experience, this chapter of the trilogy features a much younger cast and takes place at a cheerleading camp (Camp Cheer Thunder) rather than the scholastic settings of the previous films.
California native Carson (Ashley Benson) competes in the “Cheer Camp Nationals” and is determined to lead her squad, the West High Sharks, to ultimate victory. Brooke, a Paris Hilton look-a-like and captain of the East Coast Jets (Cassie Scerbo) is equally determined to win the competition’s most coveted “spirit stick.” However, Brooke seems just as hellbent on making Carson’s life miserable in the process as she schemes from the shadows, while wielding a paperback copy of Sun Tzu’s The Art Of War — which can be assumed is required reading for all evil cheerleaders.
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