CNN Money has posted a lengthy feature on Marvel that explores the company’s new risky venture into self-producing its super hero movies and reveals the villain in The Hulk sequel.

In the article, Avi Arad, chief executive of Marvel Entertainment’s Marvel Studios unit, explains why The Hulk and Elektra were not financial successes like Spider-Man and X-Men. Arad also reveals that The Hulk sequel will explore the Hulk’s lighter side of love and heroism. “Our Hulk,” Arad tells CNN, “will be a diet Hulk. Lighter. Focusing on the love story, Hulk as hero, and his battle with the villain.”

And who will said villain be? Reportedly one of Arad’s favorites: Abomination, a 980-pound mutant who was a former Yugoslav spy. “He’s capable of amazing feats,” Arad says.

(For more info on Marvel’s upcoming movies, see Favreau Directing Iron Man!)