Remember when it was outrageous to go to a movie theater because a $7-$10 admission ticket paired with an $8 tub of popcorn and a $6 soda for just one person was breaking banks nation wide? You haven’t seen anything yet.
The Wall Street Journal is reporting that multiple movie theaters in New York City — where prices have consistently remained highest — is charging a nice round $20 fee to see Shrek Forever After in their 3D IMAX theaters. That’s right — if you plan on taking your family of four out for a night to see the kids’ beloved Shrek, Donkey, Fiona, and Puss in Boots, it will easily run you more than $100 if you add a snack or liquid refreshment.
If this catches on, it could mean that theaters everywhere could be charging as much as it costs us to BUY & OWN the movie on Blu-ray or DVD just to see the flick one time, one sunny afternoon.
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