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My ‘Heroes Reborn’ Interactive Experience!
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Athena Heroes Reborn head

Heroes Reborn is gearing up for its fiery return on September 24th on NBC, with an interactive and photo experience, in the middle of Times Square, NYC. Held just today, September 12th (12pm-10pm) and tomorrow, September 13th (10am-8pm), in the middle of the pedestrian plaza (Broadway between 46th & 47th St), this fun fan experience lets you feel what its like to look like a hero, and to be a hero.

Check out the press release, the full motion pic, and the gallery pics of the Times Square JumboTron below.

So how does it feel to be a hero? Quite powerful, of course! First, a photographer places you on the mark, and tells you to hold out your hands as if you were holding fire. So there’s a little acting, which was no problem. The photographer is fantastic, as I have never liked a picture before the 37th take. The pic is texted and emailed to you in about 5 minutes, and also put up on one of the giant JumboTrons (see image gallery).

Next you get greeted by an employee of Renautus, who explains that they want to assess your EVO abilities, and lets you know what to do when you get in there.

I enter the room and raise my arms to the side for a scan, and am put through a series of tests evaluating my sudden pyro-kinesis ability. The screen gets fuzzy and Hero_Truther takes over the feed, warning you. You must escape the danger!

I obviously have what it takes. Do you?

So if you are in the NYC area, head over to Times Square today or tomorrow to have your own Heroes Reborn experience!

Heroes Reborn premieres September 24th, on NBC.

Press release:

Location: Times Square – Pedestrian Plaza – Broadway between 46th & 47th Streets
Dates/Times: September 12 from 12pm-10pm / September 13 from 10am-8pm
Experience: The public can become a hero and have a photo taken with a ball of animated fire in their hands. Those photos will be streamed to the digital billboard and shared via social media. Also, a 4-D interactive experience will allow passersby to enter the world of “Heroes Reborn” and access their own pyro-kinesis abilities. Through a multi-sensory experience of interactive visuals and kinetic effects, fans will use their power with fire to escape a dangerous scenario.

Image Gallery

Athena Heroes Reborn

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