Kickstarter and other crowdfunding options changed the game, offering an entirely new option for filmmakers, video game developers, comic book creators, and many others to bring their dream projects to life with money from those who are interested in the content instead of money from controlling bodies that might force creative changes.
As the concept of crowdfunding continues to evolve, those who use it often find new and unique ways to take advantage of it. One example of this is Tex Montana Will Survive, the latest movie from the makers of the micro-budget zombie flick The Battery (read our review here). Unlike most crowdfunding projects, co-directors Jeremy Gardner (who also stars) and Christian Stella aren’t looking to Kickstarter to acquire the funds to go into production on their new movie. In fact, it’s already 100% made. Instead, they’re thinking outside the box and looking to release the movie to everyone who wants to watch it for free if the goal is met. Yes, you read that correctly.
You can learn more about the intriguing campaign and watch both a trailer for the movie and the Kickstarter pitch video below.
HELP US CHANGE THE DISTRIBUTION GAME
We made a film. Itâ€™s a feature. Itâ€™s funny. And itâ€™s finished. And now we want to release it. As soon as this campaign ends. To everyone. Everywhere. All over the world. All on the same day. All at the same time. For free. Forever and ever and ever, amen.
BUTâ€”We need your helpâ€¦
ABOUT THE FILM
When his reputation as the most famous and trusted TV survival host in the world is tarnished following allegations that his show is staged, Tex Montana attempts to clear his name by documenting himself surviving in the remote wilderness for thirty days, completely alone.
If our campaign is successful, we will erase the slow, staggered process typically necessary to bring a film to a worldwide audience, by releasing Tex Montana digitally (YouTube, Vimeo, download, torrent, etc.) via a creative commons license, in every territory, for free, almost immediately.
That means anyone, anywhere in the world, will be able to do just about anything they want with the movie. Examples include:
Stubbornly refuse to watch it!
Screen it at a quinceanera! (Or any other milestone celebration!)
Re-edit it into an even better film!
Burn it onto DVDs and BluRays (weâ€™ll even supply printable artwork!) and give them to people who donâ€™t know how to play videos on the interwebs!
ALL KIDDING ASIDE
This campaign is in part an effort to address the countless messages we received from amazing film fans across the globe, who were understandably frustrated with how long it took for our previous film, The Battery, to be made available in their countries.
It is also a reaction, to a very soberingâ€”and demoralizingâ€”reality we were made painfully aware of by the end of The Batteryâ€™s incredible journey:
It is incredibly difficult to make a living as an independent filmmaker.
A dramatic influx of films on the marketâ€”coupled with the rise of peer-to-peer sharing through torrent sitesâ€”has resulted in a drastic decrease in compensation for filmmakers across the board. Minimum Guarantees (MGs) are small and residuals trickle in over the course of years.
Our hope is that by taking a risk and eschewing the conventional distribution process, the result for both filmmaker and film fan will be mutually beneficial. Contributors will receive an immediate return on their generosity; and by cutting out the middlemen, we will see a higher return on our film in a much shorter time frame.
Because the film will be released without any restrictions, your contributions today will unlock the film for all to enjoy for all of eternity.
As a result of this campaign, we would be afforded something we were never able to achieve throughout the long release of our first film: Stability. Even a small window of which would allow us to step away from our day jobs long enough to get back to doing what we truly love. Making movies.
Thereâ€™s no way around it, asking for your direct support is uncomfortable and intensely humbling.
The decision to try and release a film on our own is daunting, and frankly quite frightening. But itâ€™s also exciting. Weâ€™re anxious to start a new journey, and we hope youâ€™ll consider coming along with us.
It would be a glorious symbiotic relationship!
Like the goofy yet protective clownfish, and the loyal and supportive sea anemone! We wonâ€™t let anything eat you, if you let us hide in your weird, stinging, tentacle-tube-type things when the big fish come round to eat us.
When all is said and done, if we make it through the month, you will have a pretty damn funny little film to watch.
You will also have gotten us so much closer than anyone else to finally answering the question weâ€™ve been asked over and over, by so many wonderful people all over the world:
â€œWhen are you going to make another movie?â€
If they don’t hit their goal, Stella explained on Reddit that they’ll likely end up going down the same long road they went with The Battery. And this is something that could very well happen, unfortunately, if they don’t get some help.
The goal they’ve set is only $50,000—an amount easily hit on Kickstarter if a campaign gets to the right eyes. But as of the writing of this spotlight, a little under $20,000 has been pledged with only 16 days left to raise the remaining $30,000+ before time runs out.
So if you dig how the movie looks and like what you’ve read and seen here, be sure to head over to the Tex Montana Will SurviveKickstarter campaign page to check out what rewards are available and maybe throw a little coin their way!