Even the best movies usually end up with a few bad reviews, that’s just the way it is. Legend, a movie starring Tom Hardy that released recently in the UK and releases soon here in the States, may not be one of the aforementioned “best” movies. But it is getting generally favorable reviews early on.

Of course some reviews of the movie aren’t too fond of the film. One such critiquing came from The Guardian, who gave Legend only two stars out of a possible five stars. Instead of just being bummed out by the poor review, the folks behind marketing the movie decided to twist the negative into a positive in a decidedly devious way on a new poster that even the man who wrote the review had to tip his hat to.

You can see the poster below.