It has reached a point where covering trailers isn’t enough, now it is when said trailer will be released. A lot of that applies to the bigger blockbuster films, and sometimes the reporting is right, and other times it is wrong. Just like how we thought the trailer for Captain America: Civil War would debut in front of Star Wars: The Force Awakens, but rather it aired during a showing of Jimmy Kimmel Live.
But, there will be trailer for a blockbuster movie attached to The Force Awakens, but it is a different sort of movie with Star in the title. According to a new report, the first trailer for Star Trek Beyond will appear in front of theatrical showings of The Force Awakens. More on the story below.
The Hollywood Reporter was the first to break the news. At first it would have made sense to attach a trailer for any number of the Disney-owned properties to The Force Awakens, but that doesn’t appear to be the case. Even more, so the idea that Paramount will attach the Star Trek Beyond trailer to Star Wars is a bit confusing since the two have rival fanbases.
That being said, it makes a lot of sense that we would see the two together. For one thing, J.J. Abrams directed the first two Star Trek reboot films, and is an executive producer for Star Trek Beyond. Not only that, but there were other studios competing for a spot to debut their first trailer for their blockbuster film before showings of The Force Awakens. Films like X-Men: Apocalypse, Batman v Superman: Dawn of Justice, The Huntsman: Winter War, and others were also hoping to be the trailer that showed before the film that everyone has been waiting for. So from a marketing standpoint, it makes plenty of sense.
We still don’t know much about Star Trek Beyond itself though. We do know that Justin Lin took over directing duties when Abrams left for a galaxy far far away. We also know that Simon Pegg and Doug Jung wrote the script, and that Idris Elba will play the villain. So it’s not very clear as to what we could see or how long the trailer even is. But you can be sure that when the trailer does debut, we will be right there to dissect it.
Star Wars: The Force Awakens hits theaters on December 18, 2015, while Star Trek Beyond will open in theaters on July 22, 2016.