The Mark of the Spider-Man viral marketing campaign that launched not too long ago to promote the July release of The Amazing Spider-Man and sent fans in six major American cities on a scavenger hunt for a spider insignia similar to the one on the costume of Marvel’s wall-crawling, crime-fighting superhero has paid off now that all six spider symbols have been located.

Now, Sony Pictures and Marvel have released the first full scene from the Marc Webb-directed movie and you can watch it here below.

As the film’s July 3rd release date looms, yet another trailer for the upcoming film The Amazing Spider-Man has hit, and it may be the best one yet.

Sony has released an international version of the trailer, which does feature a tiny bit of new footage, and seems to focus on the relationship that lead Peter Parker (Andrew Garfield) has with the father figures in his life, be it Gwen Stacy’s (Emma Stone) police chief of a father (Denis Leary) or the man better known as The Lizard, Dr. Curt Connors (Rhys Ifans).

You can see the trailer below.

Sony Pictures has released the full trailer for The Amazing Spider-Man, director Marc Webb’s the upcoming reboot of the Spider-Man film franchise.

Watch the 2 1/2-minute trailer here below.

The film stars Andrew Garfield, Emma Stone, Rhys Ifans, Martin Sheen, Sally Field, and Denis Leary.

The global press tour for Marvel Studios/Sony Pictures’ The Amazing Spider-Man kicked off yesterday with a press conference in Tokyo, Japan, the first territory the movie will open in this summer.

In attendance were stars Andrew Garfield and Emma Stone and producers Avi Arad and Matthew Tolmach. Director Marc Webb must still be deep into post-production for the much-anticipated superhero reboot. A lot of details regarding the film’s plot and character relationships were discussed without spoiling anything major.

You can watch the full 53-minute video here below.

Ever since it was first announced, The Amazing Spider-Man has been something of an oddity. Featuring a great cast including Emma Stone and Andrew Garfield, the project also happens to have an odd choice at the helm, 500 Days Of Summer director Marc Webb. Toss in an underwhelming trailer, and you have a movie that’s got some shockingly mixed buzz.

Something not mixed is how dreadfully dull this new poster is.