Just in time for the release of The Avengers across the country tonight at midnight comes the third and final trailer for Sony Pictures’ The Amazing Spider-Man.

You can watch it here below.

I must say, I really like this trailer. Obviously not everyone is going to be as impressed as I am, but history has taught us that if you try to please everyone you end up pleasing no one. After this trailer your mind will be made up. Personally I’m intrigued by the film’s story that explores the backstory of Peter Parker (Andrew Garfield) and the mystery of what happened to his parents (Campbell Scott, Embeth Davidtz). I love how the filmmakers have embraced the science geek side of Peter, as well as his wiseass nature when he takes to the streets and skies of New York City to fight crime; the Sam Raimi trilogy seemed to mostly gloss over those aspects of the character. The police manhunt led by Captain Stacy (Denis Leary), the father of Peter’s girlfriend Gwen (Emma Stone), also plays an important role in the film.

The Avengers is smashing box office records Hulk-style around the world and The Dark Knight Rises looks to do the same when it opens in July, but the third of this summer’s heavily-hyped superhero blockbusters The Amazing Spider-Man is the one both thrill-seeking audiences and longtime fans of the Stan Lee/Steve Ditko creation will watching the closest.

Trailers and stills from the much-derided reboot released in recent months have been greeted with mixed reactions. Most of their vitriol directed at the movie centers on the look of the latest villain to oppose Spidey (this time played by Andrew Garfield) on the big screen: Dr. Curt Connors (Rhys Ifans), the brilliant scientist whose quest to grow back his missing arm results in his transformation into the Lizard.

Studios hiring screenwriters for sequels to their tentpoles well before its release is considered standard practice nowadays. Whether or not the first film installment will do well remains to be seen, but Sony truly believes that they have a hit on their hands with The Amazing Spider-Man. So they’ve hired Star Trek scribes Alex Kurtzman and Roberto Orci to pen the rewrites to James Vanderbilt’s script for the very possible and almost assured sequel.

According to Deadline, Kurtzman and Orci have been brought in to rewrite the script that Vanderbilt has already drafted. The sequel to The Amazing Spider-Man has been scheduled for May 2, 2014.

The Amazing Spider-Man panel was by far one of the most anticipated panels for WonderCon 2012. Though the panel lacked lead actor Andrew Garfield or any big reveals, a several minute long trailer gave some deep insight into the film’s emotional elements.

At a glance the film looks to be dealing with Peter as a young man who has lost his parents and the emotional repercussions of such an event. That is not to say the trailer did not have some incredible action choreography laced throughout. Of note were a few never before seen scenes of Peter training in what looked like an abandoned warehouse, with his newfound powers. Most of the new scenes involved Spider-Man swinging through city streets and one scene in which Spider-Man taunts a would be car thief. The trailer (description below) encompassed everything that is Spider-Man.

The Mark of the Spider-Man viral marketing campaign that launched not too long ago to promote the July release of The Amazing Spider-Man and sent fans in six major American cities on a scavenger hunt for a spider insignia similar to the one on the costume of Marvel’s wall-crawling, crime-fighting superhero has paid off now that all six spider symbols have been located.

Now, Sony Pictures and Marvel have released the first full scene from the Marc Webb-directed movie and you can watch it here below.